MARKETING & CREATIVE · TAMPA BAY, FL

Good ideas deserve
great execution.

I'm Stephen McKellar. I bring together thoughtful strategy, creative thinking, and hands-on execution to make marketing work.

Explore my work ↗Download résumé ↓
Portrait of Stephen McKellarSTEPHEN MCKELLAR / MARKETING & CREATIVE
STRATEGY ✳ CONTENT ✳ DESIGN ✳ ANALYTICS ✳ STORYTELLING ✳ WEB ✳
01 / SELECTED WORK

Work with
purpose.

A selection of campaigns, communications, and creative projects across nonprofit and mission-driven organizations.

FEATURED CASE STUDY / SOCIAL & CONTENT

Making the mission
mean something.

Social media storytelling for Scouting America, connecting outdoor experiences, family moments, humor, and values with the audiences who care about them.

6.1MFacebook views
136.4KContent interactions
4.4KFollows
Facebook page insights · Jan 1, 2025–Oct 16, 2026. Managed all posting and produced approximately 90% of content; figures are page-level, not individually attributed.Explore the content ↗
Scouting America social media creative
There’s Scouting in Your Community landscape campaign postcard featuring four activity photos on the left
CAMPAIGN DEVELOPMENT · PRINT & DIGITAL01

There's Scouting in Your Community

An integrated campaign built from a proposed $100,000 marketing strategy—one recognizable message brought to life through social creative, postcards, rack cards, and bookmarks to reach families in their communities.

Explore campaign & strategy ↗
FIT Fundraising promotional banner
BRAND · CONTENT · WEB02

FIT Fundraising

Creative and marketing work spanning promotional materials, fundraising resources, web pages, and integrated email communications.

Explore a web project ↗

A year of impact.
One cohesive story.

The Greater Tampa Bay Area Council’s 2025 Annual Report brings together program highlights, organizational milestones, photography, and impact data into a 16-page publication celebrating a year of Scouting.

View the Annual Report ↗
Cover of the Greater Tampa Bay Area Council 2025 Annual Report
02 / CONTENT THAT CONNECTS

Different stories.
One mission.

Content created for different audiences and purposes—from nostalgia and humor to practical education and authentic experiences.

03 / CREATIVE GALLERY

Made to
be seen.

Selected print and editorial designs, including brochures, campaigns, and publication layouts.

Bread of Life Mission brochure
Bread of Life Mission Brochure
Union Mission Ministries recruitment flyer
Union Mission Ministries Recruitment design
Mission Aviation Fellowship print layout
Mission Aviation Fellowship Editorial design
Scouting Forward sponsor sheet
Scouting Forward Event promotion
Youth Impact Program print design
Youth Impact Program Print design
04 / ABOUT

Marketing strategy.
Creative execution.

Stephen McKellar smiling outdoors

I'm a Tampa Bay-based marketing professional, husband, and proud father of two. Outside of work, most of my time is spent with my family, and I've learned that some of the best moments come from the simplest things.

Professionally, I've always enjoyed being someone who can see the big picture while still getting into the details. I love coming up with ideas, figuring out how to make them happen, and being involved in the creative process from start to finish.

My experience has taken me through digital marketing, social media, website development, graphic design, photography, and video production. I've worked with organizations of all sizes, but what I enjoy most is helping people tell their stories in ways that actually connect.

I'm always looking for opportunities to learn something new, work with good people, and create something worth being proud of.

Download my résumé ↓
Get in touch ↗
Explore my services ↗
05 / LET'S CONNECT

Have something
good in mind?

Whether you're building a team or looking for a creative partner, I'd love to hear what you're working on.

Start a conversation ↗

Or connect on LinkedIn ↗